With just a few more than 90 days before the end of the year, here are seven easy steps you could take in the next 30 minutes to improve your cause marketing career before year end. Make an Appointment before Thanksgiving with Your Opposite Number at Your Partner Charity or Sponsor. Finish reading this list then call your partner at the cause or sponsor you work with and plan a casual meeting. The explicit purpose of the meeting, whether you admit to or not, is to help improve your personal relationship with this person, even if the relationship is already good. Remember what Covey said about trust: when trust is high, everything goes faster, costs less, and more pleasant. You almost can’t work too much on maintaining and building trust. Remember: how well you work with your colleague helps determines your success, their success and the success of your campaign. If you two don’t work well together your career could suffer and you’ll be less likely to achieve key goals. Create a S...
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