'Buy one, give one' (BOGO) has been around for a couple years now and the cause marketing practice is still growing dramatically. It's not for everyone, but for those that can pull it off BOGO generates mad publicity and word-of-mouth. BOGO means that when you buy one of something, another one is given away to a needy party. A variation is when you buy one thing and it triggers the donation of second, but different item. For the next three days I’m going to list and briefly describe all the BOGO I’ve seen. No doubt I’ll miss some so I hope you, my faithful readers, will add to the list. Please email me BOGO examples at aldenkeene @ gmail . com, or use the comments below. Buy a Cricut Expression or YUDU machine at Michaels crafts store and the retailer will give a Cricut or YUDU machine to the school of your choice. The Cricut is a home machine cutter and the YUDU is a home silk screen machine. Both are made by Provo Craft . When you buy a photo printed on canvas and mount...
Dedicated to highlighting and dissecting the best and the worst cause marketing promotions and campaigns.