The Worst Cause Marketing of 2011

Pathology, that is trying to figure out what went wrong, is both fun and entertaining. Jerry Bruckheimer, producer of the CSI franchise on television among many other production credits, personally made $113 million! in 2011 thanks in part to our fascination with the pathology of crime.

Even when it comes to cause marketing this fascination with the bad is strong. Many more people find the Cause Marketing Blog because they searched on ‘bad cause marketing’ and similar search terms than found it by searching for ‘good cause marketing’ and equivalent terms. Yesterday's post, was my annual list of the best cause marketing of 2011.

You asked for it, so here it is listed in order of the date of the original post; The 10 Worst Cause Marketing Efforts of 2011:


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