Marisol from Pasadena, California is the latest person to join the Cause-Related Marketing Googlegroup.
You can join, too.
When you do, each new posting to Cause-Related Marketing comes directly to your email box.
As an inducement, everyone that joins receives a copy of the "Five Flavors of Cause-Related Marketing," which explains Cause-Related Marketing in an easy-to-follow matrix and includes examples.
It's a great brainstorming tool and helps ensure that your campaign has all the bells and whistles appropriate for that flavor of Cause-Related Marketing.
To join, simply send me your name, your email address, city and country to firstname.lastname@example.org.
The city and country thing is important because it helps me know for whom I'm writing.
Your privacy is important to me, so be assured that I will never sell your name or contact information to any third party.