Mobile Phone Fundraising Redux

I’m still in the holidaze, so today is another quick post.

mGive, which helps nonprofits raise money using SMS (mobile phone texting) has announced that in 2008 nonprofits using its service generated some $500,000.

Sound underwhelming?

Well bear in mind four things:

This is a fundraising technique with a lot of room to run in 2009 and beyond.

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